Overview
What is VWAP β Volume Weighted Average Price?
VWAP (Volume Weighted Average Price) is the average price of an asset weighted by volume, calculated from the open of the trading session. It represents the "true average price" paid by all market participants during the day and is the primary benchmark used by institutional traders to evaluate whether they executed their orders at a good price.
VWAP = Cumulative (Price Γ Volume) Γ· Cumulative Volume
Because VWAP resets at the start of each session, it is primarily an intraday tool. Price above VWAP is considered bullish (buyers are in control); price below VWAP is considered bearish. Institutional algorithms often target VWAP when executing large orders to avoid moving the market, which means VWAP acts as a strong magnet for intraday price.
Anchored VWAP (AVWAP) extends the concept by allowing traders to anchor the calculation to any significant event: an earnings announcement, a swing high, the start of an uptrend. This makes AVWAP useful beyond the intraday context for swing and position traders.
Common VWAP strategies include: buying pull-backs to VWAP in uptrending sessions, using VWAP as a dynamic intraday support/resistance, and trading VWAP band expansions (similar to Bollinger Bands but volume-weighted).